Fifty-one percent of Americans prefer to shop online now, and ninety-six percent of them have made an online purchase in their lifetime, according to bigcommerce.com. The majority of people use a mobile device as opposed to a desktop to visit websites, so your website needs to be responsive to offer a positive user experience and stay competitive in the marketplace. As more and more people conduct business and make purchases online, security threats are real and on the increase. To say most businesses need an IT expert now more than ever is an understatement. It also happens to be an industry with its own language of acronyms built upon acronyms like SEO, CRM, CIO, SMO, LAN, WAN, DRAM, FTP, ISDN, RIP, and on and on. The level of technical intricacy and innovation is unprecedented. You might consider yourself tech savvy, but if it’s not your field, it’s nearly impossible to stay abreast of the constant developments. If your business was a winning race car team, then your IT expert would be the mastermind behind an engine built for top-notch competition. As a small to medium business, you might not need to hire a full-time, in-house Information Technology (IT) expert; however, you most likely need one in some capacity of doing business. One solution is to contract an IT company or expert to keep your computers, server, or web-presence gears whirring smoothly. IT experts perform a myriad of miracles on a daily basis from safeguarding information to repairing equipment to writing software to strategizing how to optimize your online presence and increase the bottom line. How should you choose an IT company or expert? Look for some or all of these qualities: availability, a track record of reliability, layman’s communication skills, a client-focused approach, a local business address, necessary clearances, efficiency, positive testimonies, and advanced project management skills. If you aren’t fully integrated into the digital age yet, here’s a list of local IT experts to consider for keeping your business engines purring: 

Affinity Technology Partners – www.affinitytechpartners.com
Julia Brock – http://www.intelli.digital
CIO Services – http://cionashville.com
CTC Networks – http://www.CTCNetworks.Com
LBMC Technology Solutions – www.lbmctech.com
John Penland – http://www.infotechtn.com
Pilgrim Consulting, Inc. – https://pilgrimconsulting.com/