Click Here To Listen Nashville Business 100 Leading Women Paula Miliam
Managing Partner & Chief Strategist, TruStar Marketing
An innovative thinker, Paula attracts the best talent nationwide and strategically builds innovative, productive teams unlimited by geographic or brick-and-mortar boundaries. Paula’s unique approach fuses the art of the brand with the science of direct response, to accelerate sales and growth for B2B and B2C companies in a broad range of industries, including manufacturing, insurance, finance, biotech, healthcare, pharmaceuticals, and consumer goods. TruStar Marketing’s “all-star” teams unite the most experienced specialists for each campaign, to generate brilliant and highly profitable results. Dubbed “the Internet Queen” early in her career, Paula has been helping companies drive measurable results for over 25 years. Her savvy blend of digital and traditional strategies have helped both established firms and unknown start-ups power past the competition with new insights to open new markets and increase sales productivity.
Paula has developed successful strategies for a large number of regional and global firms and B2B niche providers including: KYZEN Corporation, Amica Auto Insurance, AAA, DirectBuy, GE Capital Mortgage, HearingPlanet, Cigna Healthspring, Staton Chase International, MedSolutions, and PSE&G Utility.
A recognized industry speaker, Paula is also the recipient of numerous awards, including the coveted Ben Franklin Award from the Philadelphia DMA, which she won three consecutive years; multiple AIM Awards, the distinguished NAMA Best of Show Award in Nashville, Best in Business Award by the Nashville Business Journal, Nashville Top Ten Advertising Agencies and was named a Tennessean Hall of Fame Future Fifty Company.